I’ve been kicking this idea around in my head for awhile now.

What if you could only write one more post? What would you want to say?

I don’t want to be overly prescriptive so I’ll leave it at that and let people interpret the questions how they choose. You can write about your standard blog topic or you can look more broadly at the world. You can imagine you’re dying or you can pretend you’re simply shutting your blog down.

To get the ball rolling I’m going to tag a few of my favourite bloggers here in the hopes they join the thought experiment but since I’m trying to avoid going too deeply into any one sector or blog focus I’m going to leave people off.

Everyone’s welcome to participate though, this is NOT by invite only. Read more

Ottawa PR and social media professional Joe Thornley wrote a post today that’s got me thinking. You can check the post out over on his blog but, in a nutshell, he’s praising Fairmont Hotels for going the extra mile for him (he’s a regular customer).

He makes a lot of good points and I’m not taking issue with what he’s written. It would be great if more companies did nice things for their customers, especially ones who bring them repeat business. Chris Brogan has written about similar things (the one that jumps out in my head is this post about his comic book supplier). Companies showing they value your patronage by going the extra mile isn’t rocket science and it certainly predates social media and all that. Read more

People who stepped up huge and gave to my 30-30-30 campaign. All 37 of you (which doesn’t include the dozens of people at Case Study Jam #3 who pitched in as well).

In the end we raised over $1,100, which should be more than enough to help a couple of disadvantaged kids in the Ottawa area experience the joy of minor hockey and all that participation in team sports entails. Read more