The Mashable dilemma
I get that sites like Mashable get their revenue from ads. And I also get that ad revenue is contingent upon eyeballs. I get it. I really do. So when I see something blatantly linkbaity, I know why it's there. But it leads to something of a credibility gap, doesn't…
WEM@#SoCapOTT (WTF?)
TREMBLE BEFORE MY ABUSE OF ACRONYMS! Ok, that's done. So yea, last year I was thrilled to a) help recruit speakers for; b) speak at; and c) serve as emcee at the first ever Social Capital Conference in Ottawa. I thought it was a pretty great event and, evidently, others…
Well that is just unfortunate placement
The ability for companies like Google to extrapolate keywords from articles and emails and serve up relevant advertising is a big part of what drives their business. The algorithms or whatever black magic powers them is pretty good too. Sometimes too good. -------- -------- Screen grab of a Mashable article…
SNARKOGRAPHIC: How news breaks on Twitter
Ever watched a story trend on Twitter and ask yourself "self, what would a graphical representation of this overhyped shitshow look like?" Well noble reader, through the miracle of science I can now show you. For the first time ever, Joe Boughner's Social Media Science Labs is pleased to present a…